For Realtors & Mortgage Brokers

Turn Renters Into Buyer Leads

Embed the Buying Power Calculator on your site and give every renter a reason to become a buyer lead. Branded to you, configured, and ready in 48 hours.

From $9/mo $49 one-time setup Ready in 48 hours
A renter checking their buying power on their phone
Why it converts

Built for the moment a renter wonders "what if?"

That question is the highest-intent moment in the buying journey. The Buying Power Calculator meets it instantly and routes the answer straight to your inbox.

Trust by design

AAA-contrast, accessible, and compliant. Estimates are clearly labeled and never an offer to lend.

Instant clarity

Rent becomes a purchase price in real time. No waiting, no app, no friction.

The Buying Power Calculator, showing monthly rent, interest rate, state, and purchase equivalent
Readyin 48h
The lead-flow engine

Three steps from renter to qualified lead.

Your client's curiosity becomes your pipeline. Every interaction is designed to surface buying intent and hand you a warm lead.

01 · THE INPUT

A renter lands on your site and enters their monthly rent. One field, zero friction. They're already engaged.

02 · THE CALCULATION

The calculator instantly translates rent into a max purchase price, factoring taxes, insurance, and loan programs.

03 · THE WARM HANDOFF

The full breakdown shows right there, no email wall. When they're ready to talk, one click opens a live chat straight to you, and it lands on your dashboard in real time.

A broker checking buyer leads on their dashboard
Every lead, in one place

Your own dashboard, updated in real time.

Every renter who chats becomes a lead in your dashboard: name, number, and whether they want a call. No spreadsheets, no digging through email.

See it as it happens

New leads show up in real time, not the next time you remember to check.

Everything in one view

Contact info, call preference, and lead trends. No separate tools to log into.

The business case

One closed lead pays for decades of access.

A flat setup gets you ready. A flat monthly keeps you there. No per-lead fees, no revenue share. Every lead the calculator generates is yours.

Questions

Frequently asked questions

How does the calculator actually work?

A renter enters their monthly rent. The calculator instantly turns that into a max purchase price, factoring in today's interest rate, state property tax, insurance, HOA, and loan program: Conventional, VA, or your state's down payment assistance program.

Do I need to build or code anything?

No. We build your calculator into a branded page with your logo, headshot, and contact info at the top, configured with your colors and state. Use it as its own page or drop it into your existing site.

Where do the leads go?

When a renter is ready to talk, they open a live chat right on the page. That conversation, plus their rent and calculated numbers, lands in your own lead dashboard in real time.

How do I see my leads?

Every calculator comes with its own dashboard. See every renter who used it, their numbers, and whether they want a call, all in one place.

Is this compliant to use?

Every number is labeled as an estimate, not a loan offer or a Loan Estimate. The calculator uses AAA color contrast and a clear estimate disclaimer throughout.

Can I update the interest rate or numbers later?

You don't have to. We keep it current for you: the interest rate updates weekly and property tax and insurance figures update monthly, pulled automatically, so it never goes stale.

Is there a contract, and how fast is setup?

No contracts on either plan. Cancel any time. Setup is a flat $49 either way, and your calculator is ready within 48 hours of purchase.

Get started

Start capturing buyers this week.

Buy now and we'll send your setup link within 48 hours, branded, configured, and ready to convert.

$9/mo

DIY. Cancel anytime.

  • You install it on your own site
  • Your own lead dashboard
  • Tax, insurance & rate data updated for you every month
  • $49 one-time setup: we customize your page and chatbot
Get DIY for $9/mo →

Both plans: no contracts, cancel any time.